FounderWise · Playbook one-pager
🚀 The Ultimate Product Hunt Launch Guide
Preparation checklist, hunter outreach, teaser pages, launch day schedule, and community engagement tactics.
Timeframe · 7 Days PrepTarget · Viral Launch Day7 tasks
North star
A clean launch day that drives activated signups, not just upvotes.
Kill criteria
Product can't complete core job for a stranger 48h before launch.
7-day prep
- 1. Tagline + first comment — Story of why you built it.→ Draft ready
- 2. Gallery assets — 5 images + 1 short demo.→ Assets exported
- 3. Hunter / maker plan — Timeline and makers listed.→ Roster
- 4. Tease audience — Warm waitlist + socials.→ Tease live
- 5. Onboarding polish — First 60 seconds flawless.→ QA pass
- 6. Launch day runbook — Hour-by-hour responses.→ Runbook doc
- 7. Launch + support — Reply to every comment; convert to activated.→ Post-mortem notes